Hello 🙋🏻♂️, I am
Hello 🙋🏻♂️, I am
Hello 🙋🏻♂️, I am
GONZALO
GONZALO
GONZALO
TELLEZ
TELLEZ
TELLEZ
Product Experience Designer,
Product Experience Designer,
Product Experience Designer,
Product Experience Designer,
Crafting UX with Human-Centered Practices for Organizations.
Crafting UX with Human-Centered Practices for Organizations.
Crafting UX with Human-Centered Practices for Organizations.
OVER Collab Hub
Design of extended reality experience for collaboration platform in virtual environments.
XR / UX / UI DESIGN / MOTION DESIGN / SPATIAL DESIGN
OVER Collab Hub
Design of extended reality experience for collaboration platform in virtual environments.
XR / UX / UI DESIGN / MOTION DESIGN / SPATIAL DESIGN
OVER Collab Hub
Design of extended reality experience for collaboration platform in virtual environments.
XR / UX / UI DESIGN / MOTION DESIGN / SPATIAL DESIGN
OVER Collab Hub
Design of extended reality experience for collaboration platform in virtual environments.
XR / UX / UI DESIGN / MOTION DESIGN / SPATIAL DESIGN
HBK Happy Store
Enhancing satisfaction metrics in a children's toy and accessories store through usability testing and iterative adjustments in design.
UX RESEARCH / UX / UI DESIGN / E-COMMERCE
HBK Happy Store
Enhancing satisfaction metrics in a children's toy and accessories store through usability testing and iterative adjustments in design.
UX RESEARCH / UX / UI DESIGN / E-COMMERCE
HBK Happy Store
Enhancing satisfaction metrics in a children's toy and accessories store through usability testing and iterative adjustments in design.
UX RESEARCH / UX / UI DESIGN / E-COMMERCE
HBK Happy Store
Enhancing satisfaction metrics in a children's toy and accessories store through usability testing and iterative adjustments in design.
UX RESEARCH / UX / UI DESIGN / E-COMMERCE
Sechura Recovers
User research and design of educational products for a sustainable social cause.
PRODUCT DESIGN / UX RESEARCH / CONTENT DESIGN / SUSTAINABILITY
Sechura Recovers
User research and design of educational products for a sustainable social cause.
PRODUCT DESIGN / UX RESEARCH / CONTENT DESIGN / SUSTAINABILITY
Sechura Recovers
User research and design of educational products for a sustainable social cause.
PRODUCT DESIGN / UX RESEARCH / CONTENT DESIGN / SUSTAINABILITY
Sechura Recovers
User research and design of educational products for a sustainable social cause.
PRODUCT DESIGN / UX RESEARCH / CONTENT DESIGN / SUSTAINABILITY
CumRocket
Bringing back into the public spotlight the legendary cryptocurrency and adult platform project that disrupted the financial markets.
SOCIAL LISTENING / UX / UI / GRAPHIC DESIGN / PRODUCT MARKETING
CumRocket
Bringing back into the public spotlight the legendary cryptocurrency and adult platform project that disrupted the financial markets.
SOCIAL LISTENING / UX / UI / GRAPHIC DESIGN / PRODUCT MARKETING
CumRocket
Bringing back into the public spotlight the legendary cryptocurrency and adult platform project that disrupted the financial markets.
SOCIAL LISTENING / UX / UI / GRAPHIC DESIGN / PRODUCT MARKETING
CumRocket
Bringing back into the public spotlight the legendary cryptocurrency and adult platform project that disrupted the financial markets.
SOCIAL LISTENING / UX / UI / GRAPHIC DESIGN / PRODUCT MARKETING
El Brujo
Valuing Heritage, Tourism Growth, and Cultural Promotion of an Ancient Peruvian Archaeological Complex
CONTENT DESIGN / MEDIA ANALYSIS / ADVERTISING / UX DESIGN
El Brujo
Valuing Heritage, Tourism Growth, and Cultural Promotion of an Ancient Peruvian Archaeological Complex
CONTENT DESIGN / MEDIA ANALYSIS / ADVERTISING / UX DESIGN
El Brujo
Valuing Heritage, Tourism Growth, and Cultural Promotion of an Ancient Peruvian Archaeological Complex
CONTENT DESIGN / MEDIA ANALYSIS / ADVERTISING / UX DESIGN
El Brujo
Valuing Heritage, Tourism Growth, and Cultural Promotion of an Ancient Peruvian Archaeological Complex
CONTENT DESIGN / MEDIA ANALYSIS / ADVERTISING / UX DESIGN
Krenova
Design and responsive development of a website for a digital venture, optimizing the design system, navigation, and user interaction.
UI DESIGN / DATA ANALYTICS / DIGITAL MARKETING / FRONT-END
Krenova
Design and responsive development of a website for a digital venture, optimizing the design system, navigation, and user interaction.
UI DESIGN / DATA ANALYTICS / DIGITAL MARKETING / FRONT-END DEVELOPMENT
Krenova
Design and responsive development of a website for a digital venture, optimizing the design system, navigation, and user interaction.
UI DESIGN / DATA ANALYTICS / DIGITAL MARKETING / FRONT-END
Krenova
Design and responsive development of a website for a digital venture, optimizing the design system, navigation, and user interaction.
UI DESIGN / DATA ANALYTICS / DIGITAL MARKETING / FRONT-END DEVELOPMENT
Tech Stack
Tech Stack
Tech Stack
Process
From exploration to execution, I follow a dynamic framework that blends Design Thinking and UX Design methodologies, backed by specialized methods and techniques.
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Process
From exploration to execution, I follow a dynamic framework that blends Design Thinking and UX Design methodologies, backed by specialized methods and techniques.
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Process
From exploration to execution, I follow a dynamic framework that blends Design Thinking and UX Design methodologies, backed by specialized methods and techniques.
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Process
From exploration to execution, I follow a dynamic framework that blends Design Thinking and UX Design methodologies, backed by specialized methods and techniques.
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Discovery
I employ tactics like contextual interviews and empathy maps to unravel the layers of user needs and challenges. This process delves deep into their stories, laying a robust foundation.
01
Definition
With insights in hand, I utilize methods like Customer Journey Maps and User Personas to carve out design objectives. This articulates user needs and challenges, setting a clear and precise direction for design.
02
Ideation
I apply tactics such as brainstorming sessions, card sorting, and affinity diagrams, turning design sessions into spaces where ideas converge and diverge; challenging assumptions and fostering creativity.
03
Prototyping
Ideas materialize through tactics like interactive wireframes and digital interactive prototypes. This allows for an early assessment of concepts, facilitating swift iterations before reaching a more robust design.
04
Testing
The testing phase is akin to a precise rehearsal. I employ tactics like usability testing, heatmaps, and key metric analysis to refine and validate solutions. This approach ensures the design is ready for the next stages of development or iteration.
05
Skills
Skills
Skills
UX/UI Design
Design Systems
UX Research
Content Design
Graphic Design
Product Management
Product Mgmt.
Motion Graphics
Usability Testing
Digital Analytics
XR Design
HTML, JS & CSS
Agile
+ More
With over 8 years of experience, I have seamlessly transitioned from roles in the digital marketing and advertising industry to becoming a UX/UI Specialist. My journey also encompasses entrepreneurship and evaluating AI-based products for Google.
These diverse milestones define the key value propositions I bring to companies:
Over +8 years of experience, I've seamlessly transitioned from roles in creative writing, entertainment, and digital marketing to my evolution as a UX Designer, encompassing entrepreneurship and the exploration of AI-based products for Google.
These diverse milestones intricately shape my professional journey.
Over +8 years of experience, I've seamlessly transitioned from roles in creative writing, entertainment, and digital marketing to my evolution as a UX Designer, encompassing entrepreneurship and the exploration of AI-based products for Google.
These diverse milestones intricately shape my professional journey.
UX Consultant
UX Consultant
UX Consultant
UX Consultant
Mathé
Jun 2024 - Present
Jun 2024 - Present
Jun 2024 - Present
UX/UI Designer
UX/UI Designer
UX/UI Designer
UX/UI Designer
Krenova
Krenova
Jul 2021 - May 2024
Jul 2021 - May 2024
Jul 2021 - May 2024
Creative Producer
Creative Producer
Creative Producer
Creative Producer
Krenova
Krenova
Sep 2019 - May 2024
Sep 2019 - May 2024
Sep 2019 - May 2024
AI Quality Rater
AI Quality Rater
AI Quality Rater
AI Quality Rater
Telus International
Telus International
Telus International
Telus International
Mar 2023 - Sep 2023
Mar 2023 - Sep 2023
Mar 2023 - Sep 2023
Product Designer
Product Designer
Product Designer
Product Designer
Ayuda en Acción
Ayuda en Acción
Ayuda en Acción
Ayuda en Acción
Jan 2022 - Oct 2022
Jan 2022 - Oct 2022
Jan 2022 - Oct 2022
Digital Media Manager
Digital Media Manager
Digital Media Manager
Digital Media Manager
Paradero
Paradero
Paradero
Paradero
Aug 2018 - Nov 2019
Aug 2018 - Nov 2019
Aug 2018 - Nov 2019
Content Manager
Content Manager
Content Manager
Content Manager
Webtilia
Webtilia
Webtilia
Webtilia
Jun 2016 - Jul 2018
Jun 2016 - Jul 2018
Jun 2016 - Jul 2018
Copywriter
Copywriter
Copywriter
Copywriter
Foqus
Foqus
Foqus
Foqus
Dec 2015 - Jun 2016
Dec 2015 - Jun 2016
Dec 2015 - Jun 2016
Let's
craft,
write
&
design
YOUR SUCCESS STORY.
Gonzalo Tellez Lazo
Product & User Experience Designer
15056, Lima, Peru
gonzalotellezlazo@gmail.com
Let's
craft,
write
&
design
YOUR SUCCESS STORY.
Gonzalo Tellez Lazo
Product & User Experience Designer
15056, Lima, Peru
gonzalotellezlazo@gmail.com
Let's
craft,
write
&
design
YOUR SUCCESS STORY.
Gonzalo Tellez Lazo
Product & User Experience Designer
15056, Lima, Peru
gonzalotellezlazo@gmail.com
Let's
craft,
write
&
design
YOUR SUCCESS STORY.
Gonzalo Tellez Lazo
Product & User Experience Designer
15056, Lima, Peru
gonzalotellezlazo@gmail.com